My client, a quite talented illusionist and stage magician, asked me to design a whole promo campaign for him. The concept behind this project came out quite clear: certain touch of misticism, and a sort of darkness was going to be depicted in most of the graphic work for his campaign. But when it came to develope his web site, o decided to focus on quick motion and visual effects as a means to strengthen the idea of “illusion”. At the same time, he didn’t really want to look like the typical old fashioned magician, but rather contemporary, young and somewhat related to technology, fantastic scenery, etc. I mainly used Flash and After effects for this web site and only small almost rather unseen and unimportant details rendered by 3d software. However it came out as a fine product full of motion, depth of field and its overall aesthetics recalls rather a computer game dynamics. His posings were inspired on some well reknown imagery like the movie The Illusionist, or the painting “Cruxifición” by Salvador Dali.
